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ShoreTel signs BSTechnologies as new partner in the Middle East

BSTechnologies to join ShoreTel’s growing network of partners in the region
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LONDON, UK, 23 February, 2010 – ShoreTel® (NASDAQ: SHOR), the leading provider of brilliantly simple IP phone systems with fully integrated Unified Communications (UC), today announced it has signed a reseller agreement with BSTechnologies, an Abu Dhabi-based company that develops innovative solutions in the mobile and telematics sector using cutting-edge mobile and nanotechnologies.

Under the agreement, BSTechnologies will offer the ShoreTel UC system and ShoreTel Contact Centre solutions with a special focus on the hospitality, enterprise, government and small to midsize business markets.

"BSTechnologies is the ideal partner to help us continue our growth in the region," said John Howard, Managing Director, EMEA, ShoreTel. "The company is recognized in the Middle East for its innovative solutions that maximize the benefits of mobile use in everyday life."

The addition of BSTechnologies to the global network of ShoreTel business partners further strengthens ShoreTel's momentum in the region, as it continues to deliver brilliantly simple enterprise-class UC solutions that help reduce the total cost of ownership (TCO).

BSTechnologies plans to mark the partnership by launching its ShoreTel offering at the International Security Exhibition & Conference in Abu Dhabi, from 1st to 3rd March 2010.

"Working with ShoreTel lets us give our customers a strong competitive advantage with industry-leading technology that delivers real value, both in productivity gains and reduced costs," said Abdullah Al Kaabi, CEO, BSTechnologies. "We're committed to working with the best in the business, so we're thrilled with the partnership and look forward to a highly successful future with ShoreTel."

Based on a unique distributed architecture designed for the IP age, the ShoreTel UC system provides enterprise-class reliability, scalability and performance. The company's obsessive focus on customer satisfaction is a key reason why it's been named Best Overall VoIP provider for six years in a row by independent analyst firm, Nemertes Research.

About ShoreTel, Inc.

ShoreTel, Inc., (NASDAQ: SHOR) is the provider of brilliantly simple Unified Communication (UC) solutions based on its award-winning IP business phone system. We offer organizations of all sizes integrated, voice, video, data, and mobile communications on an open, distributed IP architecture that helps significantly reduce the complexity and costs typically associated with other solutions. The feature-rich ShoreTel UC system offers the lowest total cost of ownership (TCO) and the highest customer satisfaction in the industry, in part because it is easy to deploy, manage, scale and use. Increasingly, companies around the world are finding a competitive edge by replacing business-as-usual with new thinking, and choosing ShoreTel to handle their integrated business communication. ShoreTel is based in Sunnyvale, California, and has regional offices in Austin, Texas, United Kingdom, Sydney, Australia and Munich, Germany. For more information, visit

About BSTechnologies

BSTechnologies is part of Bin Salem Holding, one of the UAE's most reputed groups of companies, which has been in operations for the last five decades. Headquartered in Abu Dhabi, BSTechnologies is dedicated to developing new and innovative products and solutions in the Mobility and Security sectors and has a long track record in IT Management Services.

With a strong focus on R&D and a highly qualified development team, BSTechnologies is committed to launch revolutionary products, and with its IT Management solutions, deliver cutting-edge technology solutions for individuals and corporations alike.

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